Nutritional Burnout-- A Problem For You and Your Business?
Avoiding Burnout is as Simple as Applying a Few Time-Tested Principles to You and Your Business. Let's Look at a Few of Them.
By David Knapp
"Burnout" has become an often-used term over the past ten years. While it has a place in our vocabulary, I still feel its use can be worn to a frazzle. What one person may refer to as "burnout" may be a signal for growth to another.
I'm reminded of a recent conversation I had with a casual friend. It reminded me of a few others who expressed the same sentiment in the last year. "I'm burned out with nutritional supplements," were his exact words. I smiled as he told of his latest venture and how it was working. As I listened to him, I thought, "Well, if you would have applied those same things to your nutritional supplement business, maybe you wouldn't be feeling burned out."
What about you? Feeling "burned out?" If so, I have a few suggestions to help you prevent nutritional burnout:
1. Avoid the Get Rich Quick Mentality--Many who begin their road to financial independence are hoping for a get rich quick program to surge them to the top in 90 days or less with little effort. The jury is in on that one, folks. Less than five percent of the successful ones got there that way. The rest of us do it the old-fashioned way. We work hard and long.
Disillusioned folks want a program and product that works by itself. They want others to do it all for them. I guess they want great financial reward for their good judgment in choosing to do it. They ignore the requirement of commitment and elbow grease.
2. Don't Forget the Fundamentals of Selling--Folks who quickly fall by the wayside in business often are short on knowing what it takes to succeed. Selling is one of the oldest and most fundamental professions known to man. Even in the Biblical account of the beginning of man, we find buying and selling. Cain raised vegetables and Abel raised sheep. If Abel wanted a squash he had to buy it from Cain. If Cain wanted a leg of lamb, Abel sold it to him.
All successful salesmen have learned that good selling is really creating a need and meeting it. This is true if you're selling cars or nutritional supplements. If you're getting tired of educating people about their health, perhaps you need to review "Selling 101." That's how it's done.
Another fundamental of selling often overlooked is-- "follow up, follow up, follow up." Again, the jury is in on that one, too. It has been proven that 80 percent of all sales are made on the fourth through the sixth contact. So the road to success is no secret.
3. Don't Stop Dreaming--I have found that people who stop dreaming, start dying. This can even happen to your business. The seven years my first wife dealt with breast cancer were hard years. One of the ways we maintained hope and vision was by dreaming. Even though we knew we may not have decades left together, we still kept dreaming short-term dreams. Even after her death, I was thankful we kept dreaming.
You need to allow yourself to keep dreaming in your business. Each day is a new day with new ideas and new contacts. If I write down all the new ideas I have, soon I have a list longer than my lifetime will allow me to realize. Keep dreaming!
4. Don't Stop Learning--I have found that when I'm studying something new in a particular field, it helps keep everything I know in that field fresh.
Science and research are growing fields today. We should come to expect that new, improved and better knowledge and products will come along each year. Keep educating yourself in the current findings in health and nutrition. It can help you prevent burnout.
5. Your Privilege--I need to say one word in favor of my casual friend's right to change products. For those of us who choose to work for ourselves, we certainly have the privilege of changing if we want to. That's one of the nice benefits of being "independent." Don't you agree?
David Knapp is an independent distributor for "Nature's Gold." To learn more about "Nature's Gold" and the prospects of working with David, call him directly at 800-490-1615. Or write him at:
David Knapp 80038 C.R.L. Morrill, NE 69358
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