The Editor's Desk....   With Mike Foley

IT'S THAT SIMPLE

 

There's an ongoing satisfaction here at the Dream Merchant. In addition to assembling each issue, reviewing material from talented writers and publishing a comprehensive magazine for inventors, we also have the privilege of watching success unfold for our readers.

A case in point is Kansas City's Monte Mitchell, who takes center stage as our feature in this issue. Back in 1997, Mitchell appeared in our Next Step column, where his product, The Measuring Stick, was featured for our readers. At that time, Mitchell was seeking funding and a manufacturer for his product and was struggling with rejections from major hardware companies.

Today, the product (now called ACCU-Measure) is featured in 1,900 Wal Mart stores nationwide and early feedback indicates that Mitchell's dream product will indeed be a best seller. What happened in the last three years? You can read Mitchell's story in this issue to get the details, but with Monte Mitchell, one thing stands out above all else--Persistence. We've talked about this in many editorials and successful inventors who have appeared in the Dream Merchant echo our sentiments.

Don't give up.

It's really that simple.

If you believe in your product the way Monte Mitchell believed in his, then stick with it. Your turning point may be just around the corner. And when you feel lost or "down" in the pursuit of your dream, reread Mitchell's story. It could also be yours.

Best of luck with your great ideas.

 

Mike Foley
Editor
   

      

         

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